lks are building bookshelves, painting murals, gardening (or as a colleague of mine would say, "digging ditches") and much more. They are helping non profit organizations be better. Or so we would think.

Mommies are powerful.Moms are among those who are most likely to buy products that benefit a cause, according to a new Cone Inc. survey. Nearly two-thirds of mothers here in the US bought the products in the past, that are associated with a cause.