“Showing up as who you ARE authentically is the GOAL. Bring your whole being…we’re lucky to have YOU.”
The WHY
The " life " journey can be difficult and winding, yet beautiful and rewarding. No one should have to do it all alone. Leaders aren’t created in a silo. The Ajayi Effect is dedicated to creating a welcoming and supportive community where people feel understood, celebrated, and empowered. Leveraging two decades of marketing strategy and personal branding expertise, we aim to provide a space for connection, shared experiences, and inspiration to live the best life offers. The Ajayi Effect is a safe, innovative, and inclusive haven where you can be authentic. Whether you seek a good laugh, thought-provoking discussions, or practical advice, this dynamic destination is for you. Committed to teaching and supporting, The Ajayi Effect will empower you at every stage of your journey.
Who Is Dupé?
Dupé Ajayi's professional journey is a testament to the transformative power of marketing harnessed for positive change, guided by an unwavering commitment to equity. Her work as a storyteller and marketer spans esteemed organizations, including impactful roles at Girls Who Code, Airbnb.org, ABC News, the Brooklyn Public Library, Bank of America, The Raben Group, The City of New York’s Housing Authority, MTV, BET, Ross Initiative in Sports for Equality, Mary J. Blige, and Rent the Runway’s Project Entrepreneur. Each experience contributed to her multifaceted expertise, honing her ability to communicate narratives that resonate and drive change. If equity isn't involved, she won't be.