On The BLOG
Anointed Oils.
These days, exotic ingredients are big business in beauty: bee and snake venom, acids and stem cells - the scarier the better (and more expensive).
How Brands Reach Millennials Via Cause Marketing
Millennials form the most socially conscious generation since the Baby Boomers and they will eclipse Boomers in spending by 2017.
McDonald's Holds the Fries (and the Funds).
Who isn't familiar with the good works of Ronald McDonald House? As kids, we sold World's Finest Chocolate bars to support the charity and even dropped a coin or two into the plexi-glass donation boxes at the restaurant register before we scooped up our fries. We were doing good so that Mickey D's could do good.
Playing for Good.
I read somewhere that Candy Crush, King Game's addictive and mysteriously popular puzzle game, makes about 700K daily.