Beychella. That’s All.

If you missed Beyonces’s two-hour set at Coachella this past weekend, shame on you. The Queen Bee made history.

She is the first African American woman to headline the festival (and made a comment on that point). She was accompanied by 150-plus performers, most if not all of whom were people of color; many of those performers were part of a marching band, majorettes and drumline styled on those from black colleges and universities, and she and her performers often wore collegiate-type outfits bearing the Greek letters beta delta and kappa, her initials with the delta referencing her favored number, four; and the set was loaded with references and quotes from the likes of Malcolm X and Nina Simone.

Today, she took it one step further.

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Yonce revealed that the set’s collegiate theme was pointing to a scholarship program: Through her BeyGOOD initiative, the singer announced the four schools to receive the newly established Homecoming Scholars Award Program for the 2018-2019 academic year. The Universities, Xavier, Wilberforce, Tuskegee and Bethune-Cookman, are all Historically Black Colleges and Universities (HBCUs).

One winner from each school will receive $25K for the 2018-2019 academic year for study in various fields. This is the second year for a scholars program created by the singer: The Formation Scholars Awards Program, a merit scholarship program was established in April 2017 in celebration of the one-year anniversary of Beyonce’s 2016 album “Lemonade.” The awards encouraged and supported “young women who are bold, creative, conscious, confident and unafraid to think outside of the box.”

The Homecoming Scholars Award Program for 2018-2019 will expand to all qualifying students at the four universities, regardless of gender. The disciplines will include literature, creative arts, African-American studies, science, education, business, communications, social sciences, computer science and engineering. All applicants must maintain a 3.5 GPA or above. All finalists and winners will be selected by the universities. Winners will be announced in the summer.

 

 

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Lyft Gives Lifts to March for Our Lives Participants

Lyft is up to good, yet again. The ride-hailing service will offer free rides to those attending the March for Our Lives rallies this weekend.

The company has teamed up with march organizers in 50 US cities to offer the service. It said it’s committing as much as $1.5 million for the rides.
To take advantage of it, a rally attendee will have to reserve a ride to his or her city’s march and receive a code. Earlier this month, Lyft co-founders John Zimmer and Logan Green wrote a letter to the students at Marjory Stoneman Douglas High School, the catalyst behind the rallies after a deadly shooting at their school.
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Lacoste adopts temporary logo to help endangered species

Lacoste temporarily replaced its polo shirts’ crocodile logo with the images of 10 endangered species to help counter the threat of extinction.

The shirts, which are part of a limited run supporting the “Save Our Species” campaign that launched during Paris Fashion Week on March 1, have sold out.
Replacing the crocodile above the left breast of the shirt are the Gulf of California porpoise, the Burmese roofed turtle, Sumatran tiger, the Anegada ground iguana and the northern sportive lemur, among others.
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The French clothing company calibrated the number of shirts produced for each series to the population of the remaining animals in the wild. Of the 1,775 shirts available, the Gulf of California porpoise had the smallest print run, with just 30 shirts available.
The Anegada iguana, by contrast, was the most available, with 450 editions. Proceeds went to International Union for Conservation of Nature, an international advocacy organization working to protect nature that sponsored the campaign.
The US Fish & Wildlife Service has placed 1,459 animals on its threatened and endangered list. Lacoste’s crocodile logo was introduced in 1936, and the company has never before sold shirts featuring other animals.

Alamo Drafthouse is Donating to Nonprofits in The Name of King T’Challa

Seeing so many people jump on and do the #BlackPantherChallenge is amazing. I brought my tickets a month ago and can’t wait to see the movie!

In honor of this challenge, Alamo Drafthouse locations across the country are teaming up with local community groups who work with the underprivileged to give back and raise money to benefit the leaders of tomorrow (including Black Panther screenings in some markets).

Starting this week, they’ve added an optional charity ticket add-on to the checkout process for all films. Funds raised will go directly to helping a local community group/organization in your area (they’ll also be contributing in each market).

Here’s what that ticket add-on looks like:

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Check the list below for more information on who they’re working with:

Austin, TX | Boys & Girls Club of Austin
Ashburn, VA | Loudoun County NAACP
Brooklyn, NY | NAACP and Girls, Incorporated
Charlottesville, VA | Albemarle-Charlottesville NAACP Freedom Fund Banquet
Corpus Christi | SRG Force Sports
Dallas, TX | Boys & Girls Club of Dallas
Denver, CO | Boys and Girls Club of Metro Denver
El Paso, TX | TBA
Houston, TX | TBA
Kansas City, MO | Big Brothers Big Sisters of Greater Kansas City
Laredo, TX | SRG Force Sports
Lubbock, TX
New Braunfels, TX | SRG Force Sports
Omaha, NE | House of Afros, Capes and Curls
Phoenix, AZ | ICAN Arizona
San Antonio, TX | SRG Force Sports
San Francisco, CA | Bayview Magic
Springfield, MO | Springfield Dream Center
Winchester, VA | NAACP chapter of Winchester Virginia
Yonkers, NY | Boys and Girls Club of New Rochelle

“The world is changing. Soon there will only be the conquered and the conquerors. You are a good man, with a good heart. And it’s hard for a good man to be a king.” – King T’Chaka.

 

Jeff Bezos Sends Dreamers To College

Amazon CEO, Jeff Bezos and his wife, MacKenzie, donated $33 million to TheDream.US, a national scholarship fund for undocumented immigrants who were brought to the United States as children and are protected from deportation under the DACA program.

The grant is the largest in the organization’s history. It will go to DACA-eligible graduating high school students around the country. Each student will get $33,000 in aid over four years to help pay tuition and fees. The students will be eligible to attend one of 76 colleges and universities in 15 states that partner with the scholarship fund. At present, nearly 3,000 undocumented students are enrolled today through TheDream.US.

Bezos is the richest person in the world. The Bloomberg Billionaires Index puts his wealth at $108 billion. “MacKenzie and I are honored to be able to help today’s Dreamers by funding these scholarships,” he said.

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In 2015, Mark Zuckerberg gave $5 million to TheDream.US to fund college scholarships.

Bezos’ donation is the latest step by the nation’s top CEOs to protect Dreamers. Donald Trump moved to rescind DACA in September, and it is set to end March 5.

More than 100 business leaders, including Bezos, signed a letter to Congress this week urging Congress to pass legislation preserving provisions of the program. Failure to act will cost businesses valuable employees and hurt the economy.

Support Victims Via Hand In Hand Now.

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The one-hour Hand in Hand: A Benefit for Hurricane Relief telethon airs live from Los Angeles, New York and Nashville Tuesday night (Sept. 12) at 8 p.m ET with a 8 p.m PT rebroadcast on the West Coast via ABC, NBC, CBS, Fox, CMT and more. You can watch it here.

The televised fundraiser — which will also air on BET, Bravo, E!, HBO, iHeart Media, MTV, Oxygen, SiriusXM, Univision and Westwood One — will be raising money for those affected by both Hurricane Harvey and Hurricane Irma. The telethon can also be streamed live online through AOL, Apple Music, Facebook, Twitter, Youtube, Beats 1 and Huffington Post.

Hand in Hand has already announced more than a hundred performers and celebrities set to make appearances throughout the show, including BeyonceJustin BieberTravis Scott, Leonardo DiCaprio and many, many more. Proceeds will benefit a wide array of charities such as the Rebuild Texas Fund, ASPCA, Save the Children and DirectRelief.

https://handinhand2017.com/

Ad Love: Fenty Beauty

Rihanna’s Fenty Beauty collection was launched online in over 150 countries at midnight EST this morning and will be sold in Sephora stores and online everywhere later in the day. The diverse collection includes more than 30 shades.

I don’t need to say anything else. I will just leave this here: