Ad Love: Hello Moto.

Back in the day, I had almost every cell phone that was on trend – the Sidekick, the Motorola Flip, LG Chocolate and eventually I landed on the Blackberry Curve. I have been a Blackberry fan ever since. I’m now on the latest, the Blackberry Priv, which is dopeness – don’t judge me. It surprises me that I never landed on #teamiPhone.

The phone that I lusted after was the Motorola Razr. It was thin, looked sleek and came in pink and gold. You could even get it covered in crystals! I have always been a practical girl, though and when I heard that the phone wasn’t really reliable, that was a deal-breaker for me. And so I lusted after it from afar.

I may get my shot at getting one now!  On June 9, Motorola will likely announce the return of the Moto Razr at the Lenovo Tech World conference in Silicon Valley.  In the meantime, they gave us a cool teaser  which transports us back to a simpler time and place – the early 2,000s. This makes me fall in love all over again.

Sidebar – it was a year ago that I was in a consumer marketing team brainstorming session about ideas we should pitch to one of our clients. I came up with two – virtual reality and nostalgia. As I sat in this meeting and explained why these themes would be huge in 2016, all I got was blank stares from a room that was as diverse as a box of Newport cigarettes. My ideas never made it to the client. This year, most major brands have tapped into those very two themes to sell products. Oh, and the firm that I worked for lost the business…

It makes me think about where I will spend my creative energy moving forward along with what type of teams/cultures will be most suitable for me and allow me to thrive. I’ll keep you posted on that.

In the meantime, enjoy:

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