The Civic 50

It looks like IBM takes the top spot in The Civic 50, a new scorecard on America’s community-minded companies produced by Bloomberg LP in partnership with the National Conference on Citizenship and Points of Light.  The first of its kind to implement a scientific approach to measuring and evaluating corporate civic engagement, the survey ranks companies on community leadership, strategy, measurement, transparency, partnerships, cause alignment and employee civic health.

Whether it’s FedEx  delivering emergency medicine to disaster areas or Aetna  tackling the health ailments of underserved communities, projects have more impact when they draw on a company’s strengths. Since it launched a bold push last year to curb obesity in its hometown of Camden, N.J., Campbell Soup has freed up staff to design school menus and fresh produce displays for local stores. It also granted a food bank access to its production lines to turn wilting donations into 54,000 jars of peach salsa that raised $100,000.

Those on the top twenty of the list include:

  1. IBM
  2. Citigroup
  3. AT&T
  4. Aetna
  5. Capitol One Financial Corp.
  6. Morgan Stanley
  7. Campbell Soup
  8. McGraw Hill
  9. General Electric
  10. Hasbro
  11. Western Union
  12. Fedex
  13. Allstate
  14. Microsoft
  15. Bank of America
  16. Target
  17. Intel
  18. United Healthcare Group Inc.
  19. Abbott
  20. Southwest Airlines

Take a peek at the other do-gooders here.

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